My work has always centered on helping businesses grow by improving the products, systems, and teams behind them. Across manufacturing, retail, and technology, I focus on modernization, execution, and building the structure needed to ship meaningful progress.

Today, at TrueLogic Company, I oversee product development and modernization efforts across multiple product lines used by some of the world's leading manufacturers. The work is equal parts product strategy, prioritization, team alignment, and long-horizon platform evolution.

Previously, I served as the Director of E-commerce at Watches of Switzerland Group, where I led a major transformation across platforms, team structure, lifecycle systems, and digital operations. That role sharpened my ability to connect execution detail with broader business growth goals.

Prior to Watches of Switzerland, I served as the Head of Solutions & Product at Pixel Union/Knit (a Tiny company). I built and scaled the agency's service offerings, set strategic roadmaps, and helped shape the operational model required to grow the business responsibly.

My entrepreneurial chapter began with founding Rehash, an early Shopify-focused agency that was eventually acquired by Tiny ($TINY.V). That experience grounded how I think about product, delivery, and growth: clarify direction, strengthen the system, and help teams execute with confidence.

I live in Oklahoma with my amazing wife and our kids. Most of our time outside of work and school is spent together - whether we're in the garden, working on a garage project, or outside with the pets and animals I've been (willingly) roped into supporting. We try to keep life grounded, unplugged when we can, and focused on being outdoors.

As a family, we love exploring National Parks, tackling homestead-style projects, and staying active with all kinds of extracurriculars. I coach a few of my kids' teams throughout the year, which keeps our weekends full in the best way. We're also involved in our local church, where I regularly volunteer in both tech and music roles.

Life's always moving, often busy, and deeply rewarding - and I wouldn't have it any other way.